Our work

Charteris: Content Managed SEO Friendly Website and Blog

Background

As part of a brand repositioning exercise, Charteris required an overhaul of their website in order to meet various objectives including: new brand messaging, improved information architecture, SEO friendly web design and permissions-based content management.

Solution

After an initial scoping phase carried out as a series of workshops run with Emarketeers, FIFO's sister agency, a final information architecture and taxonomy was agreed that combined user-centricity and SEO. FIFO based the design on the synergistic relationship between business and IT, very much at the heart of the new brand proposition, and imagery was chosen to reflect this symbiotic relationship.

Technically, FIFO developed the website using MODx CMS and the blog in Wordpress, both giving Charteris permissions-based editing control from its various offices. 

If you would like to learn more about this case study or FIFO's website design services, please call Jonathan Saipe on 0845 680 1236 or email us.

Share |

Cognisco

Corporate identity reappraisal for leading provider of employee assessment software and consulting

PayPoint.net

Brand development and website design for the UK's leading processor of real-time online payments.

Retail Brands

Content managed website design and development for leading supplier of consumer brand expertise and logistics to the retail trade.

Copyright © 2015 FIFO Digital Media
t 0845 680 1236 f 0845 680 1237 a Barkat House, 116-118 Finchley Road, London, NW3 5HT