Bowmans: Online Sportsbook, Casino and Poker Case Study

As part of a large overhaul of their back-office software known as BIMS (back-end integrated management system), Bowmans required an agency with online gambling experience, to work with its 3rd party technical integrators (3G Scene) and their internal team to redesign and redevelop the sportsbook public website interfaces as well as to create a design style that would cascade throughout the casino, poker and golf websites. A further objective was to reprogramme the casino and poker websites utilising the above style as well as to provide 'skin' designs for their downloadable casino software.

Working in partnership with Bowmans and 3G Scene, FIFO developed a conceptual and detailed working design style for the sportsbook website that could be easily deployed within the fledgling BIMS platform. FIFO also supplied JavaScript client-side development expertise on the ground in Mauritius in order to resolve the complex relationship between client- and server-side online development. Evolving the sportsbook style, FIFO went on to design and develop the casino and poker websites as well as working in conjunction with Boss Media supplying lobby designs for the downloadable casino software.

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